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A global leading retail and fashion brand based in London are currently seeing a highly skilled and equally experienced Digital Manager for their very busy and successful ecommerce department.

TASKS & RESPONSIBILITIES

• Responsible for the day-to-day co-ordination and running of the e-commerce channels, liaising with content managers and marketers responsible for the copy, designers responsible for the look and feel and merchandisers responsible for the product.
• Manage web content manager and their web production team to ensure relevant content is made to attract visitors and drive sales.
• Develop the content and usability of the Brands digital portfolio across web and mobile channels to provide the customer with an easy to use, e-commerce website inspired by the in-store shopping experience and driving conversion.
• Develop systems and processes to enable Multi-channel Retailing and International Trading.
• Take the broader Brand Strategy and translate it into an effective online commerce strategy.
• Responsible for ensuring the production quality of the site, both content and presentation is set and maintained.
• Manage the internal process of communication between the IT web development team, Group E-commerce team and the Brand website team ensuring that resource and time is available and planned to deliver agreed website projects within time and budgets.
• Manage relationships with third party providers on agreed projects to deliver a better customer journey
• Manage the communication of e-commerce projects to the business with particular emphasis on the project sponsors (Department Heads) e.g. internal newsletter.
• Alongside the E-Commerce Marketing Manager, develop and deliver an ‘Attract, Retain and Return’ strategy particularly focusing on “Retain”, ensuring a memorable shopping experience and regular return e.g. Content, features, functionality, navigation, product range, images.
• Support the marketing promotional calendars of the brands, incorporating the main call to action, hero products and promotional features.
• Analyse web analytics to understand ways of improving the customer journey

KEY SKILLS

• Strong editorial skills

• Strong project management skills

• Good problem solving skills – can overcome issues, propose solutions and make commercial decisions

• Strong analytical skills

• Good understanding of web usability and how to implement best practice

• Works with others and is able to influence and communicate effectively at all levels

• Can perform under pressure and operate in a fast past environment

• High attention to detail

• Enthusiasm, energy and determination to achieve results

• Passion for on-line industry

KEY INTERFACES

• Head of E-Commerce
• Other members of E-Commerce team
• IT Functions
• Customer Services
• Creative Design team
• Marketing team
• Peers in other Brands

To apply for this position please send a copy of your CV and covering letter to: dean@creativerecruitment.co.uk

Please mention Fashion Monitor when applying for this position.